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The Boulevard

A mixed use artery of Amman’s new downtown. It includes hotels, offices, residences, retail uses and was designed to attract a flow of pedestrians intrigued by its programmatic variety. The project is currently one of the most successful public spaces in Amman, and is adopted by local communities as a focal point for commercial and civic activities.
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Abdali Investment & Development PSC
Amman, Jordan
City
Amman, Jordan
Cost
USD 350 Million
Year
2011
Client
Abdali Investment & Development PSC
Area
237,000 m2 built-up - 26,000 m2 land
Project Brief

<p>Scope: 68,500m² sports city expansion of existing Tripoli Stadium: 4,000-seat multipurpose hall, Olympic swimming pool and diving pools, covered training pool, outdoor mini-football and tennis courts, gymnastic training hall, underground parking, 50-room hotel, and supporting facilities.<br>Challenge: Transform existing single-purpose stadium into comprehensive sports city serving multiple disciplines while maintaining operational functionality throughout construction. Integrate diverse sporting facilities (aquatics, gymnastics, court sports, multipurpose hall), hospitality (50-room hotel), and infrastructure (underground parking) into cohesive complex. Balance training facility requirements with competition-standard venues and hotel operations.<br>Approach: Extension strategy organizes diverse sporting facilities around existing stadium core. Underground parking consolidates vehicles below-grade, liberating surface for sports programming and landscaping. 50-room hotel enables facility to host regional competitions and training camps - creating revenue stream beyond local use. Mix of covered and outdoor facilities provides year-round training and competition capabilities across multiple sports disciplines.<br>Status: ....</p>

Cost
USD 74 million
Area
75,200 m2 built-up
Services provided

Urban planning and design
Architecture design
Landscape design

Location
Tripoli, Lebanon
Client
Council for Development and Reconstruction (CDR)
Project Description
The Boulevard is the mixed use artery of Amman’s new downtown. It includes hotels, offices, residences, retail uses and was designed to attract a flow of pedestrians intrigued by its programmatic variety. The project is currently one of the most successful public spaces in Amman, and is adopted by local communities as a focal point for commercial and civic activities.
The Brief
Abdali Boulevard Company aimed to achieve two objectives:
• Creating a prime pedestrian experience in Amman
• Developing a district that is economically attractive to investors coming from multiple industries (hospitality, corporations, retail, etc.)
Our Response
Laceco responded to the above objectives by:

• Designing a consistent urban framework that nevertheless provided a diversity in the individual architectural character of buildings
• Curating a seamless pedestrian experience in a site that had a challenging topography and was exposed to dominant winds
• Anchoring the site along three platforms linked to each other by a continuous game of terraces, stairs, suspended bridges and esplanades that gently slope down the length of the development
• Conducting value engineering and cost optimization studies to preserve economic viability of the development
City
Amman, Jordan
Cost
USD 350 Million
Year
2011
Client
Abdali Investment & Development PSC
Area
237,000 m2 built-up - 26,000 m2 land
Services Provided
Conceptual design
Preliminary design
Interior design
Final design of architecture and urban furniture
Supervision and construction management
Our Response

Laceco responded to the above objectives by:

Designing a consistent urban framework that nevertheless provided a diversity in the individual architectural character of buildings.

Curating a seamless pedestrian experience in a site that had a challenging topography and was exposed to dominant winds.

Anchoring the site along three platforms linked to each other by a continuous game of terraces, stairs, suspended bridges and esplanades that gently slope down the length of the development.

Conducting value engineering and cost optimization studies to preserve economic viability of the development.

Our Response

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Let's build your next project

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